Insights
What things cost, and what actually works.
Writing for people deciding whether to spend money on branding, websites or search, including the numbers most agencies would rather you asked about on a call.
Latest articles
06 Oct 2026
What Are AEO and GEO? How to Get Your Business Cited by ChatGPT and Google AI (2026)
Google has now published official guidance on AI search, and it debunks half of what agencies sell as GEO. Here is what actually influences AI citation.
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31 Aug 2026
What a Small Business Website Costs in the UK (2026) | BranDive
Most agencies won't tell you what a website costs until you've sat through a discovery call. This is the honest version: the five things that genuinely move the price, the costs quotes quietly leave out, and how to compare two proposals fairly | with real numbers, not "it depends".
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